Privacy Policy

Last Updated: October 28, 2025

1. Who We Are

Enticingly Simple (“we,” “us,” “our”) operates the website EnticinglySimple.com (the “Site”). The Site includes:

  • A blog with articles, guides, tips, and free resources.
  • An online shop that sells digital products (printables, planners, guides, etc.), which is powered by MailerLite’s commerce/checkout features and uses Stripe to process payments.

This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you visit the Site, join our email list, download free resources, or purchase products.

By using the Site, you agree to the terms of this Privacy Policy.

If you have any questions, you can contact us at:
Email: contact@enticinglysimple.com

2. Information We Collect

We collect information in a few different ways:

a) Information You Voluntarily Provide

We may collect personal information that you choose to share with us, including:

  • Name
  • Email address
  • Billing information (see “Payments” below)
  • Shipping address (if ever collected for physical products in the future; currently we sell digital products only)
  • Any information you send in messages via contact forms or email
  • Comments you leave on blog posts (including the name and email you provide with the comment)

When you sign up for our email list, request a freebie, or make a purchase, we (and our service providers) collect the information you submit in those forms.

b) Purchase Information

When you buy a digital product from us, checkout is handled through MailerLite’s commerce/checkout system, and payment processing is handled by Stripe. During checkout you may be asked for:

  • Name
  • Email address
  • Payment details (credit card number, etc.)
  • Billing address

Important: We do not personally receive or store your full payment card number. Card details are securely processed by Stripe on behalf of MailerLite and us. We can see basic order info (what you bought, amount paid, your email, etc.) so we can deliver your purchase, handle refunds, and provide customer support.

c) Email Marketing / Freebie Sign-Up

When you sign up to receive emails, freebies, downloads, promotions, or updates, we collect:

  • Your email address
  • Your name (if you provide it)
  • Which forms you signed up through and what you downloaded
  • Email engagement data (for example: opens, clicks)

This is handled in MailerLite.

d) Automatically Collected Information

Like most websites, we and our third-party service providers may automatically collect certain data when you visit the Site. This may include:

  • IP address
  • Browser type and version
  • Device type
  • Operating system
  • Which pages you visit and for how long
  • The site or ad that sent you here (referrer URL)

This type of information is generally collected using cookies, pixels, scripts, or similar technologies. See “Cookies & Tracking Technologies” below.

e) User-Generated Content / Public Activity

If you publicly comment on a blog post, submit a review/testimonial, or otherwise post content on the Site, that content may be visible to other visitors. Your name (or display name) and comment text may be publicly visible.

Please do not share sensitive personal info in public comments.

3. How We Use Your Information

We use the information we collect for purposes including:

  • To operate and maintain the Site.
    For example, to display content, keep the site secure, and troubleshoot technical issues.
  • To deliver products and services.
    For example, to process your purchase, send you access to digital downloads, and respond to order questions or refund requests.
  • To send email communications.
    If you join our list, request a freebie, or buy something, we may send you emails about your order, product updates, helpful tips, special offers, and new releases. You can unsubscribe at any time using the “unsubscribe” link in any marketing email.
  • To improve the Site and our products.
    We look at how people use the Site (for example, which pages are most popular) to understand what content, products, and resources are most helpful.
  • To comply with legal obligations.
    For example, to maintain tax and accounting records, or respond to lawful requests.
  • To protect our rights and prevent misuse.
    For example, to prevent fraud, abuse, spam, or violations of our Terms.

4. Legal Bases (for visitors in the EEA/UK)

If you are in the European Economic Area (EEA) or the United Kingdom (UK), we process your personal data under one or more of the following legal bases:

  • Consent – e.g. when you opt into our email list.
  • Contract – e.g. when you purchase a product and we need your info to fulfill the order.
  • Legitimate Interest – e.g. to maintain and improve the Site, prevent fraud, and market similar products to existing customers.
  • Legal Obligation – e.g. to maintain records for tax or compliance purposes.

You have the right to withdraw consent at any time (for example, by unsubscribing from marketing emails).

5. Cookies & Tracking Technologies

We (and third parties we work with) may use cookies, pixels, scripts, or similar tracking technologies to:

  • Keep the Site functioning properly
  • Analyze performance and traffic
  • Remember your preferences
  • Understand which content and products are most interesting to visitors
  • Support marketing and email performance tracking

You can usually control cookies through your browser settings (block, delete, or limit them). Keep in mind that blocking certain cookies may affect how the Site works.

If we use analytics tools (for example, Google Analytics or a similar service), those tools may track usage data across sessions and devices to help us understand traffic patterns and improve the Site.

If we run ads or retargeting in the future, additional pixels (such as a Meta/Facebook pixel) may collect or receive information to help us measure ad performance and show relevant offers. If/when that is active, those pixels may recognize you across different websites or apps.

6. How We Share Your Information

We do not sell your personal information.

We may share your information with:

  • Service Providers and Vendors.
    For example:
    • MailerLite (for email marketing, digital product delivery, checkout forms)
    • Stripe (for secure payment processing)
    • Hosting providers, security/backup tools, and other technical platforms that keep the Site online
    • Analytics tools, if installed
    These providers are allowed to access information only as needed to perform services for us.
  • Business transfers.
    If the Site (or substantially all of our assets) is acquired, merged, or transferred, your information may be part of that transfer.
  • Legal and Compliance.
    We may disclose information if required to do so by law, or if we believe in good faith that such action is necessary to:
    • Comply with a legal obligation
    • Protect and defend our rights or property
    • Prevent fraud, abuse, or other harmful activity
    • Protect the personal safety of users or the public
  • With Your Consent.
    If you specifically ask or agree to us sharing certain information (for example, publishing a testimonial with your name), we may do so.

7. Payments

All payments for digital products are processed through Stripe via MailerLite’s checkout system.

  • We do not directly collect or store your full credit card number.
  • Stripe receives and processes your payment information securely.
  • We receive information about your order (item purchased, amount, email address, etc.) so we can deliver your product, provide support, and maintain records.

If you request a refund or have a billing issue, we may access order records inside MailerLite/Stripe to help resolve it.

8. Email Marketing and Opt-Out

If you sign up for our email list, download a freebie, opt in to “get tips,” or buy from us, you may receive emails from us. These may include:

  • Helpful tips and educational content
  • Product updates and new releases
  • Promotions, sales, and special offers
  • Transactional emails about your purchase(s)

You can opt out of marketing emails at any time by clicking “unsubscribe” at the bottom of any marketing email. Transactional emails related to your active or past orders may still be sent as needed.

We use MailerLite to manage email subscribers, organize segments, and track engagement (like opens and clicks). This helps us send relevant content instead of blasting everyone with the same thing.

9. Data Retention

We keep personal information only as long as necessary for the purposes described in this Policy, including:

  • Fulfilling your orders
  • Providing access to digital goods you purchased
  • Maintaining business and tax records
  • Meeting legal and accounting obligations
  • Resolving disputes and enforcing agreements

Email addresses in our marketing list are retained until you unsubscribe or we remove inactive contacts.

We may keep anonymized, aggregated, or de-identified data for analytics or reporting even after specific personal data is deleted.

10. Your Rights and Choices

Depending on where you live, you may have certain rights regarding your personal information.

These can include:

  • Access: You can request a copy of the personal information we have about you.
  • Correction: You can ask us to correct inaccurate or incomplete information.
  • Deletion: You can ask us to delete certain personal information, subject to legal obligations (for example, we may need to keep order records for tax/accounting).
  • Objection / Restriction: You may object to certain types of processing or request that we limit how we use your data.
  • Unsubscribe: You may opt out of marketing emails at any time.

To exercise any of these rights, email us at contact@enticinglysimple.com. We may need to verify your identity to respond.

California Residents (CCPA/CPRA Notice)

If you are a California resident, you may have the right to:

  • Request to know what personal information we collect, use, disclose, or sell.
  • Request deletion of your personal information.
  • Opt out of the sale or sharing of personal information (we do not sell personal information).
  • Not be discriminated against for exercising these rights.

You can contact us using the email above to make these requests.

We do not knowingly sell or “share” (in the targeted advertising sense) personal information of consumers under 16 years of age.

11. Children’s Privacy

This Site is not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13.

If you believe we have collected personal information from a child under 13, contact us immediately at contact@enticinglysimple.com, and we will take steps to remove that information.

12. Security

We take reasonable steps to protect the information we collect, including using reputable third-party providers (such as MailerLite and Stripe) with appropriate security measures in place.

However, no method of transmission over the internet or method of electronic storage is 100% secure. We cannot guarantee absolute security.

You are responsible for keeping any login credentials, download links, or access tokens private and secure.

13. International Transfers

Our Site and service providers may operate in multiple countries. If you are visiting the Site from outside the United States, be aware that your information may be transferred to, stored in, or processed in the United States or other locations.

By using the Site and providing your information, you acknowledge and consent to this transfer.

14. Third-Party Links

Our Site may include links to other websites, blog posts, social platforms, or offers from other businesses. We are not responsible for the privacy practices, content, or security of those third-party websites or services.

If you click through to another site, that site’s privacy policy and terms apply, not ours.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date at the top of this page. Any changes take effect when posted.

You are responsible for reviewing this Privacy Policy periodically to stay informed about how we collect, use, and protect your information.

16. Contact Us

For questions, requests, or privacy-related concerns, contact:

Enticingly Simple
Email: contact@enticinglysimple.com
Website: enticinglysimple.com

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